— WHO WE ARE —
Born from a Love of the Ocean
A boutique travel studio built on a single belief — that every guest deserves the Maldives experience they imagined, not a compromise of it.
12
years of
perfecting paradise
OUR STORY
A studio built on firsthand experience
"We started Simplifly because we were tired of booking platforms that had never been to the places they were selling."
— Aisha Rasheed, Founder
Simplifly Maldives was founded in 2012 by a small team of travellers who fell irreversibly in love with the Indian Ocean. Frustrated by generic luxury booking platforms, we built something better — a curated, human-first travel studio that treats every booking as a personal conversation.
Today we operate across all six northern atolls, partnering with 48 hand-selected resorts and connecting guests from over 30 countries with the Maldives experience they imagined — not a compromise of it.
WHAT WE STAND FOR
Our Pillars
Bespoke Curation
Every stay is hand-selected by specialists who visit each resort personally — we only recommend what we ourselves would book.
Genuine Care
We build lifelong relationships. Your happiness from first enquiry to final farewell — and every moment between — is our measure of success.
Authentic Luxury
We champion resorts that honour the ocean and Maldivian culture. Extravagance and responsibility are not opposites here.
Sustainable Travel
We partner exclusively with eco-certified resorts, offset every flight we book, and donate 1% of revenue to reef restoration.
THE PEOPLE BEHIND THE MAGIC
Meet the Team
Hover each card to learn more about what each specialist brings to your journey.
Aisha Rasheed
Founder & CEO
Aisha Rasheed
Founder & CEO
Has visited 44 of the 48 partner resorts personally
Hassan Niyaz
Head of Resort Relations
Hassan Niyaz
Head of Resort Relations
Negotiated our exclusive early-access programme in 2018
Layla Al-Farsi
Guest Experience Lead
Layla Al-Farsi
Guest Experience Lead
Speaks five languages, serves guests across three continents
THE JOURNEY
12 Years in the Making
Founded in Dubai with a dream and three resorts on speed dial.
First exclusive partnership with a private island resort.
Expanded to 30+ partner resorts across all six northern atolls.
Launched the Simplifly Concierge 24/7 guest line.
Became first UAE-based agency certified carbon-neutral per booking.
48 partner resorts. 9,000+ guests. Still answering the phone ourselves.
